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Ms. Lauryn Hill

Métier Creative celebrated The Miseducation of Lauryn Hill with a creative strategy for social that was just too good to be true. See what we did there?

Everything We Did
  • Social Media Strategy
  • Creative & Art Direction
  • Digital Content Production & Post Production
  • Creative Consulting & Strategy

How do you celebrate the long-awaited anniversary of one of the greatest albums of all time? Like this. For the 20th Anniversary Tour of the Miseducation of Lauryn Hill, Métier Creative worked with the musical icon herself, building a vision for the Tour’s presence on social media. Crafting an educational-focused voice where Ms. Lauryn Hill was the teacher and the internet was her classroom, we produced and photographed custom content shot backstage at her sold out shows.