Services

Social Media Strategy, Creative Direction, Content Production, Creative & Strategic Consulting

The Situation

For the 20th Anniversary Tour of the Miseducation of Lauryn Hill, the musical icon and her team needed help building a vision for the Tour’s presence on social media.

What We Did

To celebrate the long-awaited anniversary of one of the greatest albums of all time, we crafted a creative social strategy that was just too good to be true. With an educational-focused voice, Ms. Lauryn Hill was the teacher and the internet was her classroom. We produced and photographed custom content shot backstage at her sold out shows.